We build lasting relationships with our
clients by identifying and sharing their desire
to be involved in a mountain resort
community, whether for leisure, investment, or both.
-Greg and Kelly McMurray
Building
Professional and Personal Relationships That Last
Greg and Kelly not only respect and cherish the mountains that surround
them, they are passionate about their environment and community. After all,
Telluride is the place they call home, too.
Above and Beyond
We strive to create strong connections with every client, buyer or seller,
performing at the highest level to assure meeting every individual’s needs.
Investing in real estate is a delicate and important endeavor and we
approach each transaction thoughtfully and thoroughly. We take great pride
in going above and beyond what one might typically expect from a real estate
broker. We handle all matters in an efficient, competent and timely manner
so that each transaction is a personal, professional and rewarding
experience for everyone involved.
Lifestyle
For over 25 years, Greg has called Summit County his home. He can identify
with what people are seeking when they come to Breckenridge, Keystone and
Summit County. Beyond purchasing a home, condominium, or parcel of land,
those attracted to this
area are seeking a unique
lifestyle inherent to the region. As someone who appreciates that lifestyle
himself, Greg markets real estate as well as the adventure, glorious
scenery, activities and culture that Summit County has to offer. Keystone
and Breckenridge's intrinsic beauty found in its rugged mountains, fresh
air, intimate community and thoughtful infrastructure, translate to a
setting that is second to none. We embrace this lifestyle, making it the
cornerstone of business philosophy.
PER-FOR-MANCE
(n.) the act of doing something successfully using knowledge
MAR-KET-ING
(v.) the activities associated with buying and selling a specified commodity
Marketing should be as specific as
the property itself. As no two opportunities are exactly alike, thoughtful
and innovative consideration is necessary to tailor an effective marketing
plan. — Greg McMurray
Successful Marketing Begins with Targeted,
Aggressive Exposure
We keep clients abreast of a multitude of factors involved with selling
property, including comparable sales and listings, feedback from showings
and marketing strategies, and the market’s ever-changing conditions.
The Web
Our interactive website, www.skirealty.com, is a full-service resource
for buyers, sellers, residents and tourists that includes property listings,
market statistics, maps, property search tools, visitor information,
regional history and more.
Digital Advertising
Your property will be advertised on many high-end websites such as
www.luxuryhomes.com, Luxuryhomes.com, and ChristiesGreatEstates.com. A full
display of his listings is also on Telluride Real Estate Corporation’s
company site, telluriderealtors.com, as well as regionally in the Multiple
Listing Service’s search tools. In addition, T.D. links his site and
displays his properties on many upscale websites. With such a broad and
developed outlet for online advertising, T.D. has increased his property
information requests by roughly six to eight times what they were prior to
his significant investment in cyberspace.
Networking
T.D. and his team believe that remaining in frequent contact with their
clients is paramount to successful marketing. With this in mind, T.D.
utilizes his personal database in order to execute targeted emails to as
many as 1,000 recipients at a time, keeping them informed of changing market
conditions, new products to the marketplace, and new personal listings. T.D.
also consistently communicates with clients over the telephone and travels
to visit them in person when necessary. Additionally, T.D. and his team
uphold excellent relationships within the Telluride brokerage community and
collaborate with other real estate agents to maintain a broad-based
knowledge of particular properties.
Brochures
T.D. Smith produces color brochures for each property, using
professional digital photography and high-quality printing. Brochures are
available in hard copy and in electronic format, and are prominently
displayed at his office, which is also the Telluride Real Estate Corporation
headquarters, located on the main street in downtown Telluride. Brochures
are mailed out to prospective clients and upon request. In addition, all of
T.D.’s listings appear in Telluride Real Estate Corporation’s 100-page The
Collection, the region’s largest and most comprehensive real estate guide
published semi-annually.
Marketing Real Estate Begins with Thinking Outside the
Box
Print Advertising
In order to maintain maximum exposure for his clients, T.D. Smith
advertises in numerous publications, local and national, using a full-page,
color format. He stays abreast of print media forerunners and targets
specific properties to specific publications, rotating his presence as a
means of reaching a broader audience. T.D. also pursues as much editorial
coverage of properties as possible, appreciating that such unbiased
recognition is an incredibly effective marketing tool.
Direct Mail
T.D. takes great pride in the mailing lists he has compiled over the
years and uses them diligently in order to reach an elite level of clientele
through his direct mail campaigns
Local Publications
PROP-ER-TY
(n.) real estate that is legally owned
A creative problem solver, T.D.
understood our situation in each of our three real estate transactions and
found the right property for us, including two unadvertised opportunities.
His extensive experience in Telluride, understanding of how families enjoy
Telluride, appreciation for this unique real estate market, practical,
informed and focused approach to due diligence, and contacts and reputation
in the market enabled us to invest in properties we love and have enjoyed,
and experience appreciation in value along the way. — Brian
Conway, TA Associates
T.D.’s excellent reputation is exemplified in the properties he
represents T.D. has a wealth of experience in handling all types of
properties, from grand alpine retreats to rolling ranch lands, and
ski-in/ski-out condominiums to commercial developments.
TEAM
(n.) a cooperative unit or group organized to work together effectively
High-Quality Service, Efficiency and Attention
to Detail
Despite technology driven real estate marketing, the industry is
still first and foremost people driven. T.D.’s team, therefore, is his
greatest attribute for unwavering success.
970-468-8970
Selling your
Summit County Property
